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Hi there.

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Welcome to the WAGMI site.

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Super glad to have you here.

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My name is Jeremiah

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and the whole reason this

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site even exists is because I burnt out as an

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accounting firm owner.

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So back in 2014 I started a firm called Muse

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Minded.

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It was fully virtual from day one.

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And the thesis was

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to use cutting edge tech and tools to,

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to

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automate,

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streamline,

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productize the bookkeeping process for

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e commerce businesses.

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And it was moderately successful.

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We had about 100 clients at its peak and a,

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dozen staff.

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But it never quite became what we had hoped or

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imagined or dreamed it would.

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And the persistent

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barrier we kept running into was that the public

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tools available to us just weren't efficient

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enough.

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We tried to build our own tools.

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Hiring a firm,

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we sunk over a quarter of a million dollars into

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that project.

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That didn't work.

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So we couldn't

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buy the tools we needed,

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we couldn't build the tools we needed and just

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completely frustrated and burned out.

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After nine years of going through this process,

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trying to get to the next level,

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I stepped away from the firm and hit reset on my

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whole career.

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And

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as I

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try to figure out,

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okay,

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go back to the drawing board,

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what am I most passionate about,

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most curious about,

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what are the problems that I would be most

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ecstatic to wake up and solve every day,

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I kept coming back to the technology

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side of all of this that like,

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I'm not a

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formerly trained software engineer,

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I've never written a full line of code in my life.

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I'm a four year accounting grad.

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I see myself as an entrepreneur,

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but I love technology.

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I love what it can do for us,

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how it empowers us and it buys back our time.

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We can make a bigger impact on the world.

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But this time around,

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in this sort of

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hiatus,

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I

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really tried to focus on

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how do I build

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the things that I want to see come to reality.

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And so that led me down the low code no code

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route.

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I was hacking on Airtable and N8N

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last summer I went really deep with clog code on

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building full software applications.

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And

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over time in the fall

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I had this big aha moment that

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wait.

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The same process that I'm using to get agents to

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write 100% of my code,

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it's the exact same process that I or really

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anybody else could use

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to get agents to do accounting and knowledge work.

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And immediately

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I knew this was a big deal.

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At the time,

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no one was talking about agentic knowledge work.

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And I

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was like,

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this is the

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future.

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I need to Figure this out.

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And so

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I started spending

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an ungodly amount of hours in front of Claude Code

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trying to figure out this whole

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process

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of

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how do you do accounting and finance reliably with

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AI,

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agents

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and actually full circle moment that kind of led

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me back to the firm where

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I'm back helping now

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and eventually led to this project,

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WAG MI,

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which

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the vision is really to

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acknowledge that,

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hey,

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our industry is shifting,

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we all feel it.

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There's a lot of

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fear

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based marketing out there trying to

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get eyeballs and get dollars by preying on

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our

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concern

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that is

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this

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industry shift going to be an extinction event or

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not?

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And I personally,

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my viewpoint and really the ethos behind this

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whole project is,

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is

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that

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we're all going to make it.

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This

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I see a very bright future ahead of us.

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This is the most empowering technology

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that humans have ever invented.

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I am doing things that two years ago

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would have completely blown my mind.

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And I really believe that

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a lot of solution providers,

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a lot of information out there is

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sort of,

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expecting

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too little of us that they say,

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hey,

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look,

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will be the experts on AI and technology,

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you be the expert on accounting and finance,

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use our tool,

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hire our service.

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This is too complicated for you.

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And what I've started to realize is that

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all it takes is you learn a few basic design

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patterns and you can start to build

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the exact things that you need in the exact moment

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to solve problems for yourself or for your

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clients.

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And once you get that sense of empowerment,

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it

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frankly becomes pretty addicting.

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And so,

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the whole thesis and

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spirit behind this project is not only we're all

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going to make it,

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as in,

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we're all going to

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figure out how to make it

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through this shift and adapt

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to the change that our industry is going through.

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But I fully believe we're all going to make it.

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As in we're all going to make things.

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We are going to

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build stuff for ourselves and for our clients that

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we had never had imagined we could build.

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And this whole project is about getting the word

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out about that.

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And part of it is giving the free tools,

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the free training.

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So people have literally zero excuses to get

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empowered and make it through this phase shift or

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our industry.

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But I also believe that,

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in the future,

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information in code itself is going to be very

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cheap,

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basically free.

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But time

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and attention

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and

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know,

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convenience are

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the scarce

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pieces.

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So

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of my strategy with this project is

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I want to give away the code,

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I want to give away the information

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and I want to monetize

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with

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human touch,

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human time,

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human attention,

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the

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connection that is truly scarce

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in our

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world today.

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And the thought being that by monetizing with the

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scarce stuff,

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it gives us the money

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to create more

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tools,

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more training that empowers more people.

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And it makes this nice flywheel where the project

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can be sustainable

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and we can help a lot of people all at the same

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time.

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So that's the background.

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Thanks so much for watching this long video of me

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rambling,

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but I'm super glad to have you here.

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feel free to reach out for a networking call if

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you have a question,

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you have a request if you want to contribute.

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I hope to see you in a live cohort or

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in the community

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itself.

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feel free to drop me an email.

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Thanks for watching and I hope you enjoy the rest

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of the site.
